Become more Approachable to your Customers
with Advanced Social Analytics!
Game-changing insights through advanced algorithms
Social Media platforms bridge the gap between an organization and its valued customers through feedback, comments, complaints, and suggestions. The data collected helps in understanding how the brand is being perceived by the potential customers and further helps in better decision-making at the business front. Our unique approach in social analytics involves extracting required information from the social media pages on a daily, weekly, and monthly basis to generate insightful reports. We monitor, analyze, measure and interpret digital interactions to provide you a better understanding of your customers and target audience.
What we Offer?
We use NLP (natural language processing) based algorithms to analyze conversations on social media platforms. This approach helps in evaluating a net score that depicts the sentimental inclination towards the brand.
We compare your previous and present reports to figure out the key drivers of increase or drop in the sentiments regarding any marketing initiatives made on social media pages. It helps you in drawing insights on the prevailing trends from the brand or product perspective.
Our team of experts review your competitors’ websites through their social media pages and help your organization build a strong presence in all the social media platforms.
Voice of Customer
Community & competitors monitoring
Social Media Engagement
Creation of advocates & loyalists
Social Media Advanced Analysis
Managed Analysis & Reporting
Capability beyond tool output
Retention & ROI per segment
Assessment & Strategy
Social Media involvement analysis
Usage of tools/resources
SMA for strategic objectives
SM Program Maturity
Measurement for benchmarking
Get the Lera Advantage
At Pan Asia, Consolidation of data from various branches and carrying out MIS reporting was time consuming. Lera’s Data Extraction tool has provided an integrated platform to address reporting needs across all bank operations with higher transparency. It reduced the data extraction from days to hours & integrating this with the SAP BO tool made operational, MIS & Regulatory reporting less time consuming. Overall, Lera’s solution has empowered us in making effective strategic business decisions.
Navindra RajapaksheIT Head, Pan Asia Banking Corporation, PLC
Managing massive amounts of transactional data & to have the systems running at their peak was a major challenge at LDB. A solution which can also reduce the cost of storage by moving outdated data to remote Infrastructure is expected. Lera’s archiving solution has a systematic approach of archiving data which frees up the overloaded system and boosts system performance. We are happy to say that, Lera has successfully deployed the project in production and it satisfies our requirement.
Oudone BHead of IT, Lao Development
By replacing multiple middleware systems, Lera has streamlined the whole extraction process and reduced the risk and cost involved in managing multiple systems which demands diverse skill sets. Data is now delivered from our core banking system to staging area in a much faster, reliable and easily automated way, allowing us to act on the information very quickly. The user-friendly interface also enables us to efficiently manage and monitor the extraction process.
Alvin RagavenSolutions Architect, The Mauritius Commercial Bank Ltd
It has been a long road from our first contact about your company’s capabilities to the agreement to do this work, discussing / understanding the functional spec we wrote and the subsequent program development and testing. I compliment all of you, and Cliff from BSP, for achieving this outcome. Well done to everyone and thank you for your initiative, work and support.